FINANCIAL BEHAVIOR

FINANCIAL BEHAVIOR

How does interface design change financial behavior?

How does interface design change financial behavior?

Defaults, framing, friction, rewards and timing quietly influence what people spend, save, avoid and trust.

Defaults, framing, friction, rewards and timing quietly influence what people spend, save, avoid and trust.

CORE QUESTIONS

CORE QUESTIONS

01

What should users understand before they act?

What should users understand before they act?

02

Where does trust or confidence break down?

Where does trust or confidence break down?

03

What belongs in the interface versus supporting education?

What belongs in the interface versus supporting education?